Absolute Essentials of Creative Thinking and Problem Solving

This textbook provides a comprehensive and clear overview of creative problem solving from a management perspective, covering theoretical frameworks, problem-solving techniques, idea generation, evaluation, and technology. It is designed for advanced undergraduate, postgraduate, MBA, and Executive Education students studying Creativity and Innovation, Management and Leadership, and Management Skills.

Format: Hardback
Length: 126 pages
Publication date: 02 April 2021
Publisher: Taylor & Francis Ltd

This comprehensive textbook offers a thorough and insightful exploration of creative problem-solving from a management standpoint. It guides readers step-by-step through the creative thinking process, beginning with theoretical frameworks and considering various approaches to thinking, problem-defining, and response-structuring. It explores techniques for generating ideas, evaluating and refining them, and harnessing technology within the creative problem-solving journey. To enhance learning, the book includes objectives at the beginning of each chapter, further reading suggestions, and practical examples.

The textbook is organized into ten concise chapters, making it suitable for core or recommended reading for advanced undergraduate, postgraduate, MBA, and Executive Education students specializing in Creativity and Innovation, Management and Leadership, and Management Skills. By delving into the theory and practice of creative problem-solving, this resource equips readers with the skills and knowledge necessary to tackle complex challenges and drive innovation in their respective fields.

Weight: 282g
Dimension: 225 x 146 x 15 (mm)
ISBN-13: 9780367643454