International Business Environment

The most multi-perspective, succinct, and applied guide to international business environments.

Format: Paperback / softback
Length: 488 pages
Publication date: 17 December 2018
Publisher: Oxford University Press

This comprehensive and engaging textbook offers a comprehensive and multi-perspective exploration of the international business environment. By integrating diverse global examples with thorough coverage of all key topics, the authors have created a textbook that is both practical and insightful.

Case studies on renowned organizations such as Google, Oxfam, and Netflix, as well as comprehensive coverage of the latest developments in globalization, the presidency of Donald Trump, and emerging markets, provide students with a real-world perspective on the challenges and opportunities facing organizations worldwide.

To support students in their learning journey, the textbook includes chapter summaries, diagrams, and a comprehensive glossary. Additionally, challenging counterpoint boxes, learning tasks, and review questions in every chapter encourage critical thinking and research skills.

Despite its extensive breadth of coverage, The International Business Environment remains concise and accessible thanks to the use of the PESTLE framework, which guides its analysis. This fourth edition of the book is an ideal companion for any international business environment course.

In addition to the textbook, a range of supporting online resources is available to students and lecturers. These resources include multiple-choice questions, a glossary, a library of video links, web exercises, web links, and additional economic resources.

For lecturers, the book offers PowerPoint slides, answers to review questions, answers to case study questions, extended case studies, figures, and tables from the book. These resources further enhance the learning experience and facilitate effective teaching and learning.

In conclusion, this textbook is a valuable resource for students and lecturers seeking to gain a comprehensive understanding of the international business environment. With its diverse examples, comprehensive coverage, and supportive online resources, it provides the foundation needed to explore and analyze the complex issues facing organizations globally.

Weight: 1016g
Dimension: 189 x 246 x 20 (mm)
ISBN-13: 9780198804291
Edition number: 4 Revised edition